Cookie __utmz

Category Google

Name

__utmz

Purpose

Analyse / Statistik

Name of the cookie in the browser

__utmz

Provider of the cookie

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Text snippet for script blocking

google-analytics googletagmanager

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Description of the cookie

This cookie is one of the 4 main Google Analytics cookies that tracks what users are doing and measures the performance of the site. The cookie identifies the location from which the visitor came to the site to tell the owner where users are coming from and is updated every time data is sent to Google Analytics.

Privacy link for the cookie

https://policies.google.com/privacy?hl=de

Lifetime of the cookie

6 months

What data is collected?

Website information, timestamp, session count, campaign ID, campaign information.

For what purpose is the data collected?

Calculate statistics.

Legal basis

Consent, Art. 6 para. 1 lit. a DSGVO, Art. 49 para. 1 lit. a DSGVO

Place of processing

European Union, United States of America

Notes