Cookie _ga

Category Google

Name

_ga

Purpose

Analyse / Statistik

Name of the cookie in the browser

_ga

Provider of the cookie

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Text snippet for script blocking

google analyticsgoogletagmanager

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Description of the cookie

Collection of statistics on the use of the website. (Reach measurement)

Privacy link for the cookie

https://policies.google.com/privacy?hl=de

Lifetime of the cookie

26 months

What data is collected?

Browser information (browser type, referrer/exit pages, files displayed on our website, operating system, date/time stamp and/or clickstream data)Usage data (views, clicks)IP address (We have activated IP anonymisation on the website (so-called IP masking), so that your IP address is shortened by Google within the EU and the EEA before transmission to such an extent that it no longer allows conclusions to be drawn about individual persons. Only this anonymized IP address is transmitted to Google)

For what purpose is the data collected?

Collection of statistics about the use of the website (reach measurement) to analyze visitor behavior and improve the nutezr experience with the site.

Legal basis

Consent, Art. 6 para. 1 lit. a DSGVO, Art. 49 para. 1 lit. a DSGVO

Place of processing

European Union, United States of America

Notes