Google Ads Conversion Tracking

Name

Google Ads Conversion Tracking

Purpose

Anzeigen / Ads

Provider / Vendor

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Text snippet for script blocking

doubleclick googleads

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Description

This cookie is not strictly necessary for our website. This cookie allows Google to track call conversions on mobile devices. For example, when a customer clicks on a phone number on the contact page to dial from their mobile device.

Privacy link

https://policies.google.com/privacy?hl=de

What data is collected?

User data for cross-device tracking.

For what purpose is the data collected?

To be able to assign conversions even if the device is changed.

Legal basis

Consent, Art. 6 para. 1 lit. a DSGVO

Place of processing

European Union, United States of America

Cookies used and other storage methods

Name Storage duration Storage location/type Content Link
gwcc1 yearCookieThis cookie allows Google to track every call via mobile access devices.More Infos...
_gcl_aw90 daysCookieThis cookie is set when a user clicks on a Google ad to reach the website. It contains information about which ad was clicked, so that successes achieved, such as orders or contact requests, can be assigned to the ad.More Infos...
ads/ga-audiencesSessionCookieUsed by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitors online behavior across websites.More Infos...

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