IAB-certified TCFv2.2 CMP: CCM19 integrated framework

Advertise, offer and sell online - but legally compliant! As a certified TCFv2.2 CMP, CCM19 now offers optional integration of the IAB Europe framework.

Service providers, advertisers, store operators and the entire guild of online marketers felt dangerously slowed down in their digital growth by GDPR and ECJ rulings. The development of cookie management platforms such as CCM19 now provides reliable, manageable solutions to give users back control over their data.

The business organization IAB Europe also set about the Sisyphean task of combining the desire for growth in the digital world with the demand for transparency and freedom of choice for users.

The resulting current framework TCF v2.2 allows users to decide between consent and objection when processing their data, but also gives them control over which providers are allowed to process data and to what extent. At the same time, publishers have the opportunity to control the cooperation with data processing providers. Providers of tracking technologies now know in advance with legal certainty whether and which personal data they are allowed to process. The TCF v2.2 framework thus allows publishers to continue to finance themselves through relevant advertising and brands to continue to reach their audience.

CCM19 supports the digital advertising and marketing business in Europe

With the integration of the TCF v2.2 framework into our Cookies Management Platform CCM19, we support the digital advertising and marketing business in Europe. The application is optionally available and has been optimally prepared by us (see ChangeLog for Cookie Consent Manager) for use within CCM19 by means of a large number of adaptations.