Domain

What is a domain?

A domain is a unique, easy-to-remember name used to identify a numeric IP address on the Internet and to access a specific website or service. Domains serve as user-friendly addresses that make it easier for people to find and visit websites. They usually consist of a name and an extension (top-level domain, TLD) such as .com, .org or .de.

How does the Domain Name System (DNS) work?

The Domain Name System (DNS) is a hierarchical system that manages the assignment of domain names to IP addresses. When a user enters a domain in the web browser, the browser sends a request to a DNS server to determine the associated IP address. The DNS server translates the domain name into the IP address and enables the browser to load the desired website.

How is a domain registered and managed?

• Registration:
  domains are registered with registrars accredited by the Internet Corporation for Assigned Names and Numbers (ICANN). Users choose an available domain and register it for a specific period of time (usually one year), with the option to renew.
• Administration:
  Domain owners can manage their domain through the registrar by changing DNS settings, setting up domain forwarding or updating contact information.

What types of domains are there?

• Top-level domain (TLD):
  The ending of a domain, such as .com, .org, .net or country-specific TLDs such as .de for Germany.
• Second-level domain:
  The part of the domain that comes directly before the TLD, e.g. "example" in "example.com".

Why are domains important for companies and brands?

• Online presence:
  Domains are crucial for a company's online identity and help customers find a brand on the Internet.
• Trust and professionalism:
  Having your own domain conveys professionalism and trust, especially when compared to free domain options.
• Branding:
  Domains are an integral part of branding and should be easy to remember and pronounce.
• Search engine optimization (SEO):
  a relevant domain can have a positive impact on SEO rankings and increase visibility in search engines.

What problems can arise when purchasing a domain?

• Availability:
  Popular domain names are often already registered, which can make it difficult to choose a suitable domain.
• Brand protection:
  Companies must protect their brands by registering similar or incorrect domain variants to prevent misuse.
• Costs:
  The costs for premium domains can be high. There are also ongoing fees for registration and renewal.

CCM19 and domain management

CCM19 supports cookie consent management across multiple domains, making it particularly useful for businesses and website operators who own different domains.
The software enables centralized control of privacy settings so that once preferences for cookie consent are set on a main domain, they can be automatically applied to all connected subdomains.
This simplifies compliance with data protection laws such as GDPR for organizations with a large web presence across multiple brands and geographic locations. By using CCM19, website operators can ensure that their privacy practices are consistent and transparent across the board, increasing user trust and reducing administrative overhead.