The well-known lawyer for data protection law Max Schrems founded the organization NOYB (None of Your Business) to take action against companies that use illegal cookie banners on their websites. Since then, the NOYB team has regularly analyzed cookie banners on websites with regard to user-friendliness, transparency and accuracy of content.

To avoid risking a warning, it is therefore important that the cookie banner used on your own website complies with NOYB's strict guidelines. CCM19 has all the features for correct configuration and we will show you below how to set up your cookie banner to be NOYB-compliant with just a few clicks.

Optimizing the consent rate is the new supreme discipline of on-page marketing if you want to individually measure user data on your website. Only with the appropriate consent can and may you set the appropriate scripts and cookies with which you can collect and evaluate targeted data about your visitors.

There are various ways to optimize the rate, for example by changing texts, button colors, button positions and much more. Even if the CCM19 standard design already uses some of the best practices, it is always worth testing other variants to optimize the rate.

As a website operator, you must provide a cookie banner to comply with the GDPR, as cookies and other data are counted as personal data.

In addition, the TDDDG will apply in Germany from 01.12.2021, which is another reason why you absolutely need a cookie banner - otherwise it can quickly become very expensive.

Everything about third-party cookies

Today, on 20.05.2021, the German Bundestag passed the new TDDDG that regulates the use and consent of cookies and any other information in the visitor's browser. Particular attention should be paid to the fines that apply here.